CRM Architect
Boardroom Appointments · Stellenbosch, WC, South Africa ·
- Category
- Architecture
- Experience
- 2+ years
Minimum requirements:
- A relevant tertiary qualification in Information Technology or Similar
- Honours Degree in Information Technology or Similar (preferred)
- 2-3 years technical CRM experience in a client relationship environment or business engineering to understand data, modelling, selection, systems, and integration points in respect of a client centric view
- 2-3 years experience working on Salesforce Marketing Cloud and / or Salesforce CRM
- Experience of working cross functionally with multiple stakeholders
- Operating in an environment practicing Agile methodology
- 2 years experience in CE to understand data, modelling, selection, systems, and integration points in respect of a client centric view (ideal)
- 2 years program or business engineering experience project experience (ideal)
Knowledge:
- Salesforce Marketing Cloud
- Salesforce CRM
- Process engineering
- Analytics and modelling
- System integration, APIs
- Customer relationship management principles, tools, and methods
- Understanding of data, modelling, selection, systems, and integration points in respect of a client centric view.
- Stakeholder engagement and management principles and practices
- Agile methodology
- CX or CE Journey mapping (ideal)
- Technical CRM program building (ideal)
- AI modelling (ideal)
- Digital channel development and integration (ideal)
Responsibilities:
- To take the lead in the most complex Client Relationship Management (CRM) Solution Design projects
- Apply and provide data, systems and engineering know how to support, track, develop and improve advanced client engagement programmes, campaigns and prompts throughout the client engagement life cycle.
- Conceptualise, articulate, design and build, advanced CRM solution designs in relation to specific communication programmes, campaigns, and prompt business requirements.
- To fulfil the role of a Subject Matter Expert (SME) and advisor on all matters relating to CRM platform solutions, specifically Salesforce, in support of the accountability towards the CE manager and HOD
- Advising and training on enterprise CRM automated programme technology (specifically Salesforce Marketing Cloud) architecture and the solution design of any initiative
- Overseeing more junior team members to ensure the solution designed meets the companys CRM architect standards and engagement vision