The Contract Data Analyst will serve as an internal consultant for a high-tech electronics company, using Adobe Analytics and Google Analytics to track website performance and marketing campaigns. The role involves collaborating with cross-functional teams to provide data-driven insights and performing customer segmentation analysis.
Our client is a leading High-tech electronics consumer products company, they are currently seeking for a Contract Data Analyst to join their team.
Contract Data Analyst
Responsibilities:
Serve as an internal data consultant, collaborating with cross-functional teams including product marketing, CRM, e-commerce, content marketing, and integrated marketing in order to make business growth or action
Utilize digital analytics tools such as Adobe Analytics and Google Analytics to analyze traffic and e-commerce website performance for product launch marketing campaigns
Drive data Integration project from headquarter. Retarget high propensity purchaser leverage marketing tools
Monitor campaign performance against targets and provide insights to assess effectiveness
Conduct segmentation analysis using CRM tools to understand customer profiles and past purchase behavior, identifying potential target segments
Provide data-driven insights and recommendations during the planning phase of campaigns to various teams
Monitor and analyze sales data daily to support sales operations
Requirements:
Degree in any disciplines
Minimum 3 years' related experience
Strong understanding of digital marketing channels and strategies
Proficient in web analytics tools (Adobe Analytics, Google Analytics)
Experienced with CRM tools and segmentation analysis
Ability to translate data insights into actionable recommendations
Excellent communication skill for cross-functional collaboration
Strong analytical skills with attention to detaily
Interested candidates, please send your resume (MS Word document) including employment history, present and expected salary to [email protected].
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