Content Writer / Conversion Copywriter

Job Overview

Persian Horizon is looking for a highly strategic and conversion-focused Content Writer who understands how to create content that supports lead generation, brand authority, investor communication, and sales conversion.

This role is not limited to social media captions or generic content writing. The ideal candidate must be capable of creating high-impact marketing and sales content across multiple platforms including Meta Ads, Google Ads, LinkedIn, landing pages, email marketing, WhatsApp marketing, and website content.

The candidate must understand business, investment psychology, direct-response marketing, urgency-based messaging, and conversion-focused communication.

Key Responsibilities

Paid Advertising Content

Write high-converting ad copy for:

• Meta Ads
  
• Google Ads
  
• LinkedIn Ads
  
• Create multiple variations of ad hooks, headlines, and CTAs
  

Develop messaging angles focused on:

• ROI
  
• investment opportunities
  
• business acquisition
  
• market positioning
  
• crisis/opportunity concepts
  

Funnel & Conversion Content

• Write landing page copy
  
• Develop lead nurturing sequences
  
• Create WhatsApp and email follow-up flows
  
• Support conversion-focused marketing campaigns
  
• Improve messaging clarity across all funnel stages
  

Organic & Brand Content

• Create LinkedIn thought leadership content
  
• Develop educational business and investment content
  
• Write blogs, articles, and website content
  
• Create scripts for founder videos, reels, and short-form content
  
• Maintain consistent brand tone and positioning
  

Sales Support Content

• Develop FAQ documents
  
• Create objection-handling content
  
• Prepare investor/business presentation content
  
• Support sales team with communication assets