Category Manager

Bring your life

At Thule, we create products that help people bring the things they love along for the journey. As we continue to strengthen our product and category management capabilities, this role will help shape our portfolio and support profitable growth across our global business.

Are you a commercially driven product or category manager who enjoys turning consumer needs and market opportunities into successful products and business initiatives? Do you thrive at the intersection of strategy, insight, and execution? If so, this could be the right opportunity for you.

What you’ll do at Thule

As a Category Manager, you will own a defined portfolio or key business initiative, developing strategies and plans that drive growth and long-term success.

You will monitor market trends and competitive developments to identify new opportunities and understand changing consumer needs. By combining these insights with strong analytical and commercial thinking, you will translate opportunities into clear strategies for positioning, pricing, and channels.

You will drive the business plan and performance of your area, with responsibility for sales, profitability, forecasting, and follow-up. Working closely with Sales, Marketing, Product Development, Supply Chain, and Finance, you will ensure alignment and effective execution of strategic priorities.

You will own and champion products and key initiatives across the organization, supporting go-to-market activities and ensuring teams have the information and tools needed for successful execution.

Innovation is also an important part of the role. You will identify opportunities for new products and business initiatives, contribute to the innovation pipeline, and work closely with Product Development to bring ideas to market that meet consumer needs and support our commercial objectives.

You will also contribute to improving ways of working and sharing best practices across the organization, helping to strengthen our product and category management capabilities.

What you bring

To be successful in this role, we believe you have some years of experience in product or category management, combined with a bachelor's degree or equivalent experience.

You have experience across the product management lifecycle, from understanding market and consumer needs through development, commercialization, and performance follow-up. Experience from the outdoor industry, automotive, vehicle-related products, or another product-driven industry is beneficial.

You are strategic, analytical, and commercially driven, with the ability to turn data and insights into clear priorities and actions. You are comfortable working with business performance, including sales, profitability, forecasting, and budgets. Strong experience with business intelligence tools such as QlikView, Qlik Sense, or similar platforms is important, as you will use data to identify trends, evaluate performance, and support business decisions.

You are an effective cross-functional collaborator and comfortable working with teams across the organization. Experience from product development, product design, or engineering environments is an advantage.

Highly organized and detail-oriented, you take ownership and manage multiple priorities with confidence. You communicate clearly and build strong relationships across functions and geographies.

Why you should join Thule

At Thule, we believe in strong teamwork both within your own team but also cross functional between teams. We strive to be an open and curious organization, sharing our knowledge and inspiring one another.

Within Thule you will find people who have a passion for the products we make and the outdoor company we are. We share the same values, and we like to have fun. All of our employees have a joint responsibility to maintain that spirit and contribute to it.

Hiring Process

Apply by submitting your application and resumé through “Apply for position” on our Internal Career Site. The application deadline is October 18, 2026.

Please make sure to not wait to show your interest until the last application date as interviews are held continuously during the process, and the position might be filled before the last application date. Please also note that we do not accept applications by e-mail.

If you have any questions about the role, feel free to contact our Talent Acquisition Partner, Oscar Persson, at [email protected]

We look forward to hearing from you!

Thule is a global sports and outdoor company. We offer high-quality products with smart features and a sustainable design that make it easy for people across the globe to live an active life. Under the motto Bring your life — and with a focus on consumer-driven innovation and long-term sustainability — we develop, manufacture and market products within the product categories Sport & Cargo Carriers (roof racks, roof boxes and carriers for transporting cycling, water and winter sports equipment, and rooftop tents mounted on a car), Active with Kids & Dogs (car seats, strollers, bike trailers, child bike seats and dog transport), RV Products (awnings, bike carriers and tents for RVs and caravans) and Bags & Mounts (backpacks, luggage and performance mounts).

Thule Group has about 3,000 employees at nine production facilities and 35 sales offices worldwide. The Group’s products are sold in 138 markets and in 2025, sales amounted to SEK 10,4 billion.

www.thulegroup.com