Catalogue Marketing Manager
umusic · Kings Cross, London ·
- Employment
- Full time
- Category
- Marketing
Music is Universal
It’s the passionate and dedicated team at Universal Music who help make us the world’s leading music company. From A&R to finance, legal to digital, sales to marketing, Universal Music is the place to grow and develop your career within a truly commercial and innovative business that leads in everything it does.
Everyone is welcome to apply for our roles, and we are determined to ensure that no applicant or employee receives less favourable treatment because of gender, race, disability, sexual orientation, religion, belief, age, marital status, background, pregnancy, or caring responsibilities. We also recognise the importance of diversity of thought within our teams and are fully committed to embracing the talents of people with autism, dyslexia, ADHD, and other forms of neurocognitive variation.
We will always seek to make appropriate adjustments to recruitment, workplaces, and work processes to be fully inclusive to people with different needs and working styles. If you need us to make any reasonable adjustments for you from application onwards, including alternatives to the online form or to disclose a neurocognitive condition, please email [email protected].
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About Fontana
Fontana Records, the legendary label, has been home to some of the most influential recordings in jazz, pop and alternative music. Recently revived under Universal Music UK, Fontana continues its legacy as a home for genre-defining artists across jazz, folk, blues, alternative and soul.
Fontana’s roster includes Jacob Collier, Aurora, Jeff Goldblum, Jordan Rakei, Victor Ray, The Teskey Brothers and Melody Gardot, alongside international acts from Blue Note, Verve and Impulse.
As Fontana returns to the UK, it embarks on a new chapter celebrating experimentation, discovery and artistry. This is an exciting opportunity to join from the start, helping to shape the next chapter of an iconic label.
The Role
The Catalogue Marketing Manager will drive creative, commercially focused campaigns across Fontana’s diverse catalogue. You will manage projects from concept to release, developing marketing strategies that span physical retail, outdoor, digital, online and creator platforms.
Working closely with artist teams, managers and label departments, you will ensure catalogue campaigns complement new releases and deliver real audience and revenue growth. You will identify key tracks, reissue opportunities and new product ideas, oversee vinyl and physical formats, and brief creative partners to produce distinctive visuals and packaging.
Key Responsibilities
Lead catalogue product management from concept to release, ensuring creative and commercial excellence
Develop and deliver integrated marketing campaigns across all channels
Work directly with artist teams, management and frontline marketing to align catalogue and new release activity
Identify key catalogue and track opportunities using audience insights and data
Oversee vinyl and physical product development including budgets and manufacturing
Brief designers and creative partners to produce strong campaign assets
Coordinate across Marketing, Creative, Content and Operations to ensure timely and efficient delivery
Track campaign results and report on performance and revenue growth
Skills & Experience
Experience in music marketing, catalogue or product management within a label or music company
A strong commercial eye and data-informed approach to identifying opportunities
Proven ability to create and execute multi-channel campaigns
Confident working directly with artists, managers and internal teams
Understanding of vinyl and physical production processes
Organised, proactive and detail-focused, able to manage multiple projects
A creative and collaborative team player with a passion for catalogue music and the artistry that defines Fontana
Strong interest in our core genre areas of Jazz, Blues, Folk, Soul and Alternative
Just So You Know…
The company presents this job description as a guide to the major areas and duties for which the jobholder is accountable. However, the business operates in an environment that demands change and the jobholder's specific responsibilities and activities will vary and develop. Therefore, the job description should be seen as indicative and not as a permanent, definitive, and exhaustive statement.