Brand Manager

Brand Manager

Country: Sweden

National Brand Manager - Sweden

Do you want to be a part of the Auto Captive team and work closely with OEMs and importers in Sweden?

Main task and responsibilities

As a National Brand Manager you will be responsible for the whole co-operation with certain OEMs and importers in Auto and Leisure segments.

The tasks will include, but not be limited to the following:

• As a National Brand Manager, you are given the business and marketing responsibilities of chosen importers, as well as the indirect responsibility of the associated dealers
• Full P&L responsibility for the financial co-operation with the brands
• Act as one point of entry for the brands for all finance related issues
• Responsible for volume, profit, finance penetration, product development and CRM related topics in the co-operation with the brands
• Promote and coordinate sales activities, like finance campaigns to the brands and to the dealers in tight cooperation with the sales team
• Work accordingly to the overall Captive and Auto strategy and be an internal role model for the brands
• Main responsible for service level KPI´s and for reporting towards the brands
• Responsible for preparation of business cases, as required, to decision making entities to provide the client insight and business rationale behind a proposal (including gathering of information needed for brand limits of the dealers)
• Work actively and closely with Key Stakeholders (both partners and internally) to drive profitable Sales both on a local and on a Nordic/HQ level
• Creating and delivering on strategic and tactical plan for the co-operation (including e.g. budgeting)
• Actively lead possible internal projects regarding e.g. new tender requests from brands (including preparation of material) and/or onboarding of new brands
• Other ad hoc and commercial activities, to support our overall bank strategy and goals

Personal Characteristics

• Sales and customer oriented – Both towards intermediary and end-customer
• Organized, structured, result oriented
• Commercial and analytical mindset
• Engaged, curious, proactive, self-driven and service oriented
• Ability to work independently and at the same time being a true team player who is loyal to the decisions made
• Strong cross functional team player (locally and on a Nordic/HQ level)
• Curious to find new products
• Open minded and problem solver, willing to think outside the box and sees opportunities
• Excellent communication and presentation skills, e.g. can comfortably sell/influence to a large group of people
• Ability to work both strategically and be a doer
• Integrity (following not only laws but also conducting internal rules, processes and guidelines, regarding e.g. ethical, responsible and fair business)
• Positive mindset
• Energetic

Competencies and Skills

• Good understanding of the Auto and Leisure market
• Strong business and finance product understanding (incl. portfolio dynamics and pricing)
• High energy and passion to sell - result oriented
• Analytical and financial mindset or background
• Fluent in written and spoken in Swedish and English
• Excellent presentation and sales skills
• Good communication skills
• Both tactical and strategic (sees the whole picture)
• Strong proven negotiation, integration and relationships skills
• Strong interpersonal skills – proven ability to build relationships, trust and credibility with all levels at clients and Santander
• Project Management skills and structured
• Leadership skills - ability to influence x-functional
• Up to date on basic technology and reporting tools
• Good MS Office skills (PowerPoint, Excel, Word, Outlook)
• Driver license
• A valid work permit is mandatory

Preferred Experience & Education

• +5 years relevant work experience; preferably in consumer finance or car/leisure importer
• B2B sales experience – long term customer relationships
• Experience of negotiations with management in the Auto business
• Successful past from profitable sales
• Education: BBA/MBA in Business & Administration, Marketing & Sales or similar
• Formal competence can be compensated by relevant work experience

We offer

• An opportunity to work in a large, high-performing international company, in a dynamic environment that is constantly changing
• A corporate culture that is professional and dynamic, yet informal. Bureaucracy is kept to a minimum, as we expect our skilled employees to make long lasting and impactful decisions to shape our future
• Highly competent, dedicated, and friendly co-workers with strong collaboration across the Nordics

This position is located in our Santander Consumer Finance in Solna, Sweden.

Interested?

If you have the right profile and enthusiasm, please submit your application and CV as soon as possible but no later than 31st of August 2026. Applications are considered on an ongoing basis.

If any questions feel free to contact Team Lead Brand Managers- Mats Berglund, mats.berglund@gruposantander.com

Additional information

We perform background checks on all relevant candidates. For positions that require authorization and/or confirmation of suitability, a police certificate of good conduct and credit check must be presented. Background check is carried out with prior consent from the candidate.