Brand Designer
Harman ·
- Category
- Design
- Company size
- 501-1000
Designs and executes visual branding and marketing assets for premium audio brands like JBL and Bowers & Wilkins, collaborating with marketing teams to bring campaigns to life across digital, retail, and social channels.
Introduction: A Career at HARMAN Lifestyle
We’re a global, multi-disciplinary team that’s putting the innovative power of technology to work and transforming tomorrow. As a member of HARMAN Lifestyle, you connect consumers with the power of superior sound.
Contribute your talents to high-end, esteemed brands like JBL, Mark Levinson, Revel, Denon, and Bowers & Wilkins
Unite your passion for audio innovation with high-tech product development
Create pitch-perfect, cutting-edge technology that elevates the listening experience
About the Role
The Brand Designer develops and executes creative concepts that bring established brand strategies to life through visual storytelling, campaign development, and integrated marketing assets across multiple channels. As a member of the Creative Services team, this role works closely with the Design Manager and Art Directors while collaborating with Brand Marketing, Channel Marketing, DTC, and other internal partners to understand defined project goals and deliver creative work that supports established business and marketing objectives.
The ideal candidate combines strong design craft with effective communication skills, working knowledge of branding and marketing, and the ability to develop concepts for assigned projects within established brand strategy, brand guidelines, and provided creative direction.
What You Will Do
Develop and execute creative concepts for assigned projects based on established brand strategy, campaign direction, and Art Director guidance.
Work with requestors and project managers to understand defined project requirements and objectives.
Apply established brand strategy and campaign direction to creative work across digital, retail, social, email, presentations, advertising, and other marketing channels.
Identify straightforward gaps or questions within assigned projects and work with internal partners, Project Managers, and Art Directors to resolve them.
Present creative concepts and design approaches, explain the rationale behind the work, and incorporate requestor feedback.
Collaborate with the Design Manager and Art Directors on assigned projects, seeking additional guidance when work requires new, unfamiliar, or more complex creative direction.
Use approved AI-enabled tools and modern creative workflows to support concept exploration, and asset development.
What You Need to Be Successful
Four or more years of professional design experience supporting consumer-facing brands, marketing teams, or creative organizations.
A strong portfolio demonstrating concept development and design execution across campaigns, visual storytelling, and multiple marketing channels.
Experience using Figma and Adobe Creative Suite, including Photoshop, Illustrator and InDesign, to develop and execute creative work.
Experience collaborating with cross-functional partners to understand project requirements, present work, and incorporate feedback.
Ability to develop creative concepts and carry assigned design projects of moderate scope from brief through execution with general direction.
Ability to evaluate straightforward design challenges and recommend appropriate solutions using experience, established practices, and brand standards.
Strong communication and presentation skills, including the ability to clearly explain creative concepts and design rationale.
Strong organizational skills and the ability to manage multiple assigned projects and deadlines while maintaining quality and brand consistency.
Bonus Points if You Have
Experience working with premium consumer, technology, lifestyle, or audio brands.
Experience supporting global brands and adapting established campaigns for regional or channel-specific needs.
Experience with motion graphics, video editing, animation, or presentation design.
Experience working within established design systems, brand guidelines, templates, or reusable creative frameworks.
Familiarity with AI-enabled creative tools and workflows used for concept exploration, asset development, versioning, or production efficiency.
What Makes You Eligible
Bachelor’s degree in Graphic Design, Marketing Design, Visual Communications, or a related field, or equivalent practical experience.
A portfolio demonstrating relevant digital and print design work must be submitted with the application.
Must reside in the United States and be able to work from the Carlsbad, CA office 3+ times per week.
Ability to communicate effectively in written and spoken English to understand project briefs, clarify production details, discuss feedback, and collaborate with internal teams.
Successfully complete a background investigation and drug screen as a condition of employment (post-offer).
What We Offer
Access to employee discounts on world-class products (JBL, HARMAN Kardon, AKG, and more)
Extensive training opportunities through our own HARMAN University
Competitive wellness benefits
Tuition reimbursement
“Be Brilliant” employee recognition and rewards program
An inclusive and diverse work environment that fosters and encourages professional and personal development
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