Brand Design Integration Lead - 12 Month Contract

The Role

Fisher & Paykel is one of New Zealand's best-known brands, a global company with a strong heritage and ambitious plans. Our New Zealand origins, curious nature and passion to develop luxury products designed around people are core elements that make us unique.

Driven by our brand values of being trusted, sustainably minded, innovative, generous and curious, as a team we take a collaborative approach where all ideas are heard and are united in our leading goal to be the world's most human-centred, #1 premium appliance brand.

As part of the largest global appliance brand – Haier, you’ll be joining a company that is on an exciting journey. A partnership that brings innovation and future led solutions, leading the way in the appliance space, it’s an exciting time to join the business.

About the role

This is an exciting opportunity to join Fisher & Paykel for a 12-month contract as our Brand Design Integration Lead, playing a pivotal role in connecting strategic intent with creative execution and helping shape how our brand is experienced across markets and channels.

Based at our state of the art new Global HQ in Penrose, Auckland and working in our Hybrid way of working, you'll work across Brand & Content, Marketing Design, Global Marketing, Global Product Lines, Digital and Marketing Design Systems, bringing together diverse inputs and priorities to create clarity, alignment and momentum.

You'll translate business and marketing objectives into compelling brand experiences, helping shape strategic roadmaps, narratives, exemplars and content that are consistent, scalable and aligned to our brand and messaging frameworks.

This is a role for someone who can move confidently between strategy and execution. You'll understand the bigger picture, while knowing when to get into the detail to make sure the work is right. You'll coordinate complex initiatives across multiple teams, help sequence content and deliverables across priority campaigns and NPI launches, and ensure our brand is consistently and meaningfully expressed across physical and digital environments.

You'll also play an important role in the continued evolution of our brand systems, working with Senior Brand Designers and Marketing Design Systems to develop playbooks, toolkits and exemplars that make it easier for teams across the business to create distinctive, high-quality brand experiences.

This is where you come in...

You'll be an experienced brand, design or content professional who enjoys bringing people, ideas and creative execution together. You'll be equally comfortable working with senior stakeholders, designers, marketers and digital teams, and will bring a strong understanding of what it takes to turn strategy into great work.

You'll bring:

• Professional experience across brand design, content or creative execution, ideally within a design-led business or mass to premium brand.
• A strong portfolio demonstrating effective branding and creative execution across digital, print and integrated campaigns.
• A strong understanding of visual design principles, brand systems and the practicalities of delivering integrated campaigns across multiple channels.
• Experience translating strategic direction and messaging frameworks into clear, compelling and executable creative outputs.
• Proven ability to coordinate complex, cross-functional initiatives, bringing together competing priorities, stakeholders and dependencies to deliver outcomes.
• The confidence to influence and challenge stakeholders, while building trusted relationships across Marketing, Design, Digital and senior leadership groups.
• A customer-focused mindset, with the ability to balance brand ambition with customer needs and broader business objectives.
• Strong project coordination and stakeholder management skills, with a highly organised and structured approach to getting things done.
• Proficiency in Adobe Creative Suite, including InDesign, Photoshop and Illustrator. Experience with After Effects and Premiere would be advantageous.
• A tertiary qualification in Graphic Design, Visual Design or a related discipline is desirable.

Most importantly, you'll be someone who thinks like an owner, takes action fast and has the courage to challenge the status quo. You'll know when to step back and see the whole picture and when to get into the detail, make decisions and move work forward.

You'll bring energy, clarity and craft to the development of brand-aligned storytelling and systems, while creating an environment where ideas can be challenged, explored and improved. You're curious about design, technology and how brands evolve, and you're motivated by creating work that has a genuine impact on people's lives.

As this is a 12-month contract, you'll be someone who can quickly build relationships, understand our brand and ways of working, and make a meaningful contribution from the outset. You'll bring the confidence and experience to get up to speed quickly, identify opportunities and create momentum across a complex stakeholder environment.

What we offer

We can give you the rare opportunity to join a large, complex global organisation headquartered in New Zealand, where design sits at the heart of our business and where you can have a genuine influence on how our brands are experienced around the world.

You'll work alongside talented people across Brand & Content, Marketing, Design, Digital and Product, with broad exposure across the business and the opportunity to contribute to some of our most important brand initiatives, campaigns and product launches.

Along with a competitive salary, flexible working and the opportunity to work alongside some of the industry's leading design and brand talent, as a valued member of our team, you'll enjoy generous discounts on Fisher & Paykel and Haier products, our subsidised staff café and free car parking when you're on-site.

All this, coupled with great leadership and backed by a world-leading heritage brand that is consistently ranked as one of New Zealand's most Trusted Brands, year after year.

This is a great time to join us on our journey.

Apply online today, including your CV and portfolio, and tell us about your experience connecting brand strategy, design and creative execution, and how you could make an impact during this 12-month opportunity at Fisher & Paykel.

From the grandest of ideas to the smallest of details, every day we're turning our passion into performance and improving life through good design.

Here at Fisher & Paykel we're passionate about our customers and we care about the details. It's this passion that inspires us towards reaching our goal, to become the most human-centred appliance brand in the world.

#LI-CU1 #LI-Hybrid

Fisher & Paykel is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, or other characteristics protected by law.