Assistant Product Manager
DMA Industries · Loris, SC ·
- Category
- Product
- Company size
- 51-200
Assists in managing automotive product lines from research to launch, collaborating with cross-functional teams to support product development and growth in the aftermarket industry.
Assistant Product Manager
Location: Loris, SC
About DMA Industries:
Founded in 2008, DMA Industries, LLC (DMA) has rapidly become a trusted supplier in the North American Automotive Parts Aftermarket. We are recognized for our entrepreneurial culture, innovative product development, and commitment to delivering high-quality solutions to our customers. At DMA, collaboration, continuous improvement, and professional growth are at the core of everything we do. If you're analytical, organized, and excited about bringing new products to market, we'd love to hear from
you.
Position Summary:
The Assistant Product Manager supports the Product Management team by helping manage automotive product lines throughout the entire product lifecycle—from market research and competitive analysis to new product launches and ongoing product maintenance. This role works cross-functionally with Sales, Marketing, Engineering, Supply Chain, Purchasing, and Manufacturing to ensure products meet customer needs while supporting company growth. This is an excellent opportunity for someone looking to build a long-term career in Product Management within the automotive aftermarket industry.
Essential Responsibilities:
- Research and identify new product opportunities using market trends, customer feedback, and competitive analysis.
- Analyze competitor products, pricing, and market positioning to support business decisions.
- Assist in planning and executing successful new product launches.
- Maintain accurate product information, specifications, pricing, and catalog data.
- Research OEM applications and vehicle information using AllData and other automotive databases.
- Coordinate new part number creation and product setup across internal systems.
- Prepare and analyze reports using Microsoft Excel to support product performance and decision-making.
- Collaborate with Marketing to develop product content, launch materials, and promotional initiatives.
- Develop and maintain Standard Operating Procedures (SOPs) related to product management processes.
- Become the subject matter expert for assigned product categories.
- Communicate effectively with domestic and international suppliers, customers, and internal departments.
- Assist Product Managers with special projects and strategic initiatives.
- Perform additional duties as assigned.