ASO/ASA Manager

Light Apps Group is looking for an experienced ASO & ASA Specialist to lead growth across a portfolio of mobile apps utility products. 🚀 You’ll own the full cycle of store optimization and Apple Search Ads, driving installs and scaling visibility across diverse verticals!

Location: Warsaw. Office / Hybrid
Format: Full-time
Seniority: Middle+, Senior

What you'll do
Optimize app store presence (metadata, visuals, keywords) for multiple iOS and Android apps
Plan and run A/B tests to boost conversion rates
Manage and scale ASA campaigns, including CPP usage
Analyze performance (CPI, ROAS, LTV, retention) and report insights
Conduct competitor and keyword research
Work cross-functionally with marketing, product, and design teams
Monitor trends, maintain compliance, and test new strategies

What we're looking for
3+ years of experience in ASO and ASA
Proven track record optimizing app listings and paid campaigns
Experience with CPP (iOS) and CSL (Google Play)
Strong data skills and familiarity with analytics/attribution tools
Ability to manage multiple apps in different markets

What we offer
A fast-growing environment with minimal bureaucracy
Support for professional development
15 paid vacation days
15 paid sick days
5 paid days off
Benefit bar