Area Sales Manager

As a key member of our sales team, you'll be responsible for developing and growing a portfolio of Field Sales accounts, building strong customer relationships, and uncovering new opportunities that deliver exceptional commercial results.

• Achieve set KPI’s within the sector (to be agreed with the successful candidate) in line with company objectives.
• Manage a large territory that requires effective and strategic journey plans to ensure bi-monthly visits to all postcode areas (territory includes: East Anglia & London, postcodes include NR, PE, CB, IP, CB, CO, SG, CM, SS, RM, DA, BR, EN, AL, LU, EN, N, IG, E, EC, SE, RM, DA, BR).
• Achieve NSV turnover targets, conduct range reviews and provide quotations.
• Use all systems and data available to carefully identify opportunities and sales strategy, and to plan all calls carefully and methodically.
• Record all meetings onto CRM system.
• Build strong professional relationships with team members & customers.
• Seek out and win new business across Retail, Wholesale & Trade.
• Develop a high-level understanding of the independent sector (Retail, Wholesale & Trade).
• Support National Decorator Merchants with Trade Shows and visits.
• Merchandise new stands and maintain existing point of sale to maximise product visibility, enhance brand presence, and drive strong sales performance.
• Display a willingness to learn and immerse themselves into the DIY category.
• Take a positive approach to difficult situations without getting flustered.
• Communicate effectively at all levels (Internally & Externally).
• Be creative in their thinking and deliver results.
• Employees are expected to live our company values and operate within our policies and procedures.
• Employees have a responsibility to maintain health & safety of self and others within the performance of their duties in accordance with the company health & safety policies.
• Other duties as requested.

What you will bring

• Proven and successful sales experience in a similar role and industry
• A good knowledge of the DIY market but not essential
• A keen interest in DIY
• Excellent IT skills including experience of CRM systems, Excel, PowerPoint and Word.
• Confident and highly skilled communicator both verbal and written who can inspire confidence amongst colleagues.
• Driven to achieve results with a positive can-do attitude.
• Strong work ethic, able to work autonomously and be proactive within the role.

What can Orkla House Care Offer You ?

• Competitive salary
• Salary sacrifice pension scheme
• Health Cash Plan
• Hybrid working
• Opportunities to learn and grow
• A culture that values integrity, inclusion and continuous improvement

Practicalities

• Travel is within the territory, travel to head office and other meetings as required
• Travel to all areas within the territory required at least quarterly.
• Ideal location close to A1/M11

What can Orkla House Care offer you?

We value diversity and encourage all qualified candidates to apply, regardless of gender, age, background, or abilities. If you are motivated and have relevant experience, we welcome your application - even if you don’t meet every requirement. We believe that different skills and experiences bring unique value, and you might be the right fit for our team.

At Orkla House Care, you can be part of an international company with a dynamic and supportive work environment. We value collaboration, development, and innovation, and you can work closely with engaged colleagues across borders. We offer flexibility, including the possibility to work from home a few days a week.

Please submit your application by October 23rd 2026 at the latest.

If you have any questions related to the role, you are welcome to contact our National Sales Manager, Karen Tamplin, [email protected].

For more information about Orkla House Care, please visit our website:

We look forward to receiving your application!